1 序文
2 調査範囲と方法論
2.1 調査の目的
2.2 ステークホルダー
2.3 データソース
2.3.1 一次情報源
2.3.2 二次情報源
2.4 市場推定
2.4.1 ボトムアップ・アプローチ
2.4.2 トップダウンアプローチ
2.5 予測方法
3 エグゼクティブ・サマリー
4 はじめに
4.1 概要
4.2 主要業界動向
5 液体洗剤の世界市場
5.1 市場概要
5.2 市場パフォーマンス
5.3 価格分析
5.4 COVID-19の影響
5.5 製品タイプ別市場構成
5.6 用途別市場構成比
5.7 流通チャネル別市場構成比
5.8 地域別市場構成比
5.9 市場予測
5.10 SWOT分析
5.10.1 概要
5.10.2 強み
5.10.3 弱点
5.10.4 機会
5.10.5 脅威
5.11 バリューチェーン分析
5.11.1 概要
5.11.2 研究開発
5.11.3 原材料調達
5.11.4 製造
5.11.5 マーケティング
5.11.6 流通
5.11.7 最終用途
5.12 ポーターズファイブフォース分析
5.12.1 概要
5.12.2 買い手の交渉力
5.12.3 供給者の交渉力
5.12.4 競争の程度
5.12.5 新規参入の脅威
5.12.6 代替品の脅威
6 製品タイプ別市場構成
6.1 無機液体洗剤
6.1.1 市場動向
6.1.2 市場予測
6.2 有機液体洗剤
6.2.1 市場動向
6.2.2 市場予測
7 用途別市場
7.1 家庭用
7.1.1 市場動向
7.1.2 市場予測
7.2 業務用
7.2.1 市場動向
7.2.2 市場予測
8 流通チャネル別市場
8.1 スーパーマーケットとハイパーマーケット
8.1.1 市場動向
8.1.2 市場予測
8.2 コンビニエンスストア
8.2.1 市場動向
8.2.2 市場予測
8.3 百貨店
8.3.1 市場動向
8.3.2 市場予測
8.4 オンラインストア
8.4.1 市場動向
8.4.2 市場予測
8.5 その他
8.5.1 市場動向
8.5.2 市場予測
9 地域別市場内訳
9.1 北米
9.1.1 市場動向
9.1.2 市場予測
9.2 欧州
9.2.1 市場動向
9.2.2 市場予測
9.3 アジア太平洋
9.3.1 市場動向
9.3.2 市場予測
9.4 中東・アフリカ
9.4.1 市場動向
9.4.2 市場予測
9.5 中南米
9.5.1 市場動向
9.5.2 市場予測
10 液体洗剤の製造工程
10.1 製品概要
10.2 原材料要件
10.3 製造プロセス
10.4 主な成功要因とリスク要因
11 競争環境
11.1 市場構造
11.2 主要プレーヤー
11.3 主要プレーヤーのプロフィール
11.3.1 ヘンケル＆カンパニーKGaA
11.3.2 プロクター・アンド・ギャンブル
11.3.3 クロロックス・カンパニー
11.3.4 チャーチ・アンド・ドワイト・カンパニー
11.3.5 ユニリーバ・ピーエルシー
図1：世界：液体洗剤市場：主な推進要因と課題
図2：世界：液体洗剤市場：販売額（単位：億米ドル）、2019年～2024年
図3：世界：液体洗剤市場液体洗剤市場：図3：液体洗剤の世界市場：製品タイプ別構成比（単位：%）、2024年
図4：世界：液体洗剤市場液体洗剤の世界市場：液体洗剤の世界市場：最終用途別構成比（%）、2024年
図5：世界の液体洗剤市場液体洗剤の世界市場：液体洗剤の世界市場：流通チャネル別構成比（%）、2024年
図6：世界の液体洗剤市場液体洗剤の世界市場：液体洗剤の世界市場：地域別構成比（%）、2024年
図7：世界の液体洗剤市場予測：2024年液体洗剤の世界市場予測：販売金額（単位：億米ドル）、2025年～2033年
図8：液体洗剤市場：価格構造
図9：世界：液体洗剤産業：SWOT分析
図10: 世界：液体洗剤産業：バリューチェーン分析
図11: 世界：液体洗剤産業：バリューチェーン分析ポーターのファイブフォース分析
図12：世界：液体洗剤（無機）市場：販売額（単位：百万米ドル）、2019年・2024年
図13：世界：液体洗剤（無機）市場予測：販売額（単位：百万米ドル）、2025年～2033年
図14：世界：液体洗剤（有機）市場：販売額（単位：百万米ドル）、2019年・2024年
図15：世界：液体洗剤（オーガニック）市場予測：販売額（単位：百万米ドル）、2025年～2033年
図16：世界：液体洗剤（家庭用）市場：販売額（単位：百万米ドル）、2019年・2024年
図17：世界市場液体洗剤（家庭用）市場予測：販売額（単位：百万米ドル）、2025年～2033年
図18：世界：液体洗剤（業務用）市場：販売額（単位：百万米ドル）、2019年・2024年
図19：世界：液体洗剤（業務用）市場予測：販売額（単位：百万米ドル）、2025年～2033年
図20：世界：液体洗剤市場：図20：液体洗剤の世界市場：スーパーマーケットとハイパーマーケットを通じた販売額（単位：百万米ドル）、2019年・2024年
図21：世界：液体洗剤の世界市場予測：図21：液体洗剤の世界市場予測：スーパーマーケットとハイパーマーケットを通じた販売（単位：百万米ドル）、2025年～2033年
図22：世界：液体洗剤市場：世界の液体洗剤市場：コンビニエンスストア経由の売上高（単位：百万米ドル）、2019年・2024年
図23：世界：液体洗剤の世界市場予測：図23：液体洗剤の世界市場予測：コンビニエンスストア経由の売上高（単位：百万米ドル）、2025年～2033年
図24：世界：液体洗剤市場：百貨店経由の売上高（単位：百万米ドル）、2019年・2024年
図25：世界：液体洗剤市場予測液体洗剤の世界市場予測：百貨店経由の売上高（単位：百万米ドル）、2025年～2033年
図26：世界の液体洗剤市場液体洗剤市場：オンラインストア経由の売上（単位：百万米ドル）、2019年・2024年
図27：世界の液体洗剤市場液体洗剤の世界市場予測：オンラインストア経由の売上高（単位：百万米ドル）、2025年～2033年
図28：世界の液体洗剤市場液体洗剤市場：その他の流通チャネルによる販売（単位：百万米ドル）、2019年・2024年
図29：世界の液体洗剤市場液体洗剤の世界市場予測：その他の流通チャネルによる販売（単位：百万米ドル）、2025年～2033年
図30：北米：液体洗剤市場液体洗剤市場：販売額（単位：百万米ドル）、2019年および2024年
図31：北米：液体洗剤市場予測液体洗剤市場の予測：販売金額（単位：百万米ドル）、2025年～2033年
図32：ヨーロッパ：液体洗剤市場：販売金額（単位：百万米ドル）、2019年および2024年
図33：欧州：液体洗剤市場の予測：2019年および2024年液体洗剤市場の予測：販売金額（単位：百万米ドル）、2025年～2033年
図34：アジア太平洋：液体洗剤市場：販売額（単位：百万米ドル）、2019年および2024年
図35：アジア太平洋地域：液体洗剤市場の予測：販売金額（単位：百万米ドル）、2025年～2033年
図36：中東およびアフリカ：液体洗剤市場：販売額（単位：百万米ドル）、2019年および2024年
図37：中東およびアフリカ：液体洗剤市場の予測：販売額（単位：百万米ドル）、2025年～2033年
図38：ラテンアメリカ：液体洗剤市場：販売金額（単位：百万米ドル）、2019年および2024年
図39：ラテンアメリカ：液体洗剤市場の予測：販売金額（単位：百万米ドル）、2025年～2033年
図40：液体洗剤の製造：詳細なプロセスフロー
[表一覧］
表1：世界の液体洗剤市場：主要産業ハイライト（2024年、2033年
表2：世界：液体洗剤市場の予測：製品タイプ別内訳（単位：百万米ドル）、2025年～2033年
表3：世界：液体洗剤の世界市場予測：用途別構成比（単位：百万米ドル）、2025-2033年
表4：世界の液体洗剤の世界市場予測：流通チャネル別構成比（単位：百万米ドル）、2025-2033年
表5：世界の液体洗剤の世界市場予測：地域別構成比（単位：百万米ドル）、2025年～2033年
表6：液体洗剤の製造：原料所要量
表7：世界の液体洗剤市場：競争構造
表8：世界：液体洗剤の世界市場：主要プレイヤー
The global liquid detergent market size was valued at USD 35.12 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 54.84 Billion by 2033, exhibiting a CAGR of 5.01% from 2025-2033. North America currently dominates the market, holding a market share of over 30.2% in 2024. The growth of the North American region is driven by increasing demand for convenient cleaning solutions, rising awareness about hygiene, and a shift toward eco-friendly products.
Liquid detergent is a versatile cleaning solution widely used for laundry and various cleaning tasks. It is a fluid cleaning agent designed to effectively remove dirt, stains, and grime from fabrics and surfaces. It consists of a blend of surfactants, builders, bleach, foam regulators, enzymes, and other cleaning agents. It works by breaking down and suspending particles, which allows them to be easily washed away. It dissolves quickly in water, which leaves no residue on clothes or in washing machines.
Rapid urbanization and the increasing need for convenient and efficient cleaning solutions are catalyzing the demand for liquid detergents around the world. Moreover, the rising consciousness about personal hygiene among the masses is favoring the growth of the market. In addition, the growing need for detergents tailored to specific fabrics and sensitive skin types is fueling the demand for specialized liquid detergent variants. Apart from this, the increasing demand for premium apparel that is produced using high quality materials is driving the need for premium quality liquid detergents with fabric softeners to maintain the fabric quality worldwide. Furthermore, the rising reliance on online retail platforms, as they have facilitated easier access to a variety of liquid detergent brands with discounted deals and free shipping, is strengthening the growth of the market.
Liquid Detergent Market Trends/Drivers:
Increasing need for convenience and ease of use
The primary factor driving the demand for liquid detergent is the convenience and ease of use it offers to consumers. Liquid detergents come in ready to use form, which eliminates the need for measuring and reducing the risk of spillage. Their user-friendly packaging and precise dispensing mechanisms contribute to a hassle-free laundry experience.
Rise in effective stain removal
Another significant driver is the effectiveness of liquid detergents in removing stubborn stains. Modern liquid formulations are designed to target a wide range of stains, including oil, grease, and food spills. This stain-removing prowess appeals to consumers seeking superior cleaning results, especially for heavily soiled garments.
Growing suitability of modern appliances
The compatibility of liquid detergents with high efficiency washing machines and advanced laundry appliances is a critical factor. Liquid detergents dissolve quickly in both cold and warm water, ensuring optimal performance in energy-efficient machines. This compatibility aligns with the growing trend of eco-friendly practices, contributing to the rising demand for liquid detergents.
Liquid Detergent Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global liquid detergent market report, along with forecasts at the global and regional levels from 2025-2033. Our report has categorized the market based on product type, end-use and distribution channel.
Breakup by Product Type:
• Inorganic Liquid Detergent
• Organic Liquid Detergent
Inorganic liquid detergent dominates the market
The report has provided a detailed breakup and analysis of the market based on the product type. This includes inorganic liquid detergent and organic liquid detergent. According to the report, inorganic liquid detergent represented the largest segment. It is a cleaning agent that harnesses the power of inorganic compounds for effective cleaning. It incorporates mineral-based ingredients and chemical compounds to tackle dirt and stains. Commonly containing elements like phosphates and sulfates, inorganic liquid detergents have a strong cleansing action that can break down tough stains and grime. Liquid detergent often excel in removing mineral deposits and hard water stains due to their composition.
Organic liquid detergents are cleaning products that prioritize natural and biodegradable ingredients. They are derived from plant-based sources that are formulated to provide effective cleaning while minimizing environmental impact. They often feature botanical extracts, essential oils, and enzymes to tackle stains and odors. They are free from synthetic additives like artificial fragrances and dyes, which makes them a preferred choice for those seeking eco-friendly cleaning solutions. They are gentle on fabrics, safe for sensitive skin, and align with sustainable practices, which makes them a suitable option for environment conscious consumers.
Breakup by End-Use:
• Residential
• Commercial
Residential holds the largest share in the market
A detailed breakup and analysis of the market based on the end-use has also been provided in the report. This includes residential and commercial. According to the report, residential accounted for the largest market share. Liquid detergents effectively remove stains, dirt, and odors from a variety of fabrics, which ensures fresh and clean clothing. Their fluid consistency enables even distribution and penetration, resulting in thorough cleansing. Liquid detergents have expanded beyond laundry to cater to various cleaning needs within homes. They are employed for dishwashing, where their effective formula cuts through grease and food residue, leaving dishes spotless.
In commercial settings, liquid detergents play a pivotal role in maintaining cleanliness and hygiene across diverse industries. In the hospitality sector, these detergents are utilized for laundering hotel linens, towels, and staff uniforms, which ensure impeccable guest experiences. They also find applications in restaurants and food establishments for efficient dishwashing and maintaining strict cleanliness standards.
Breakup by Distribution Channel:
• Supermarkets and Hypermarkets
• Convenience Stores
• Departmental Stores
• Online Stores
• Others
Supermarkets and hypermarkets dominate the market
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, convenience stores, departmental stores, online stores, and others. According to the report, supermarkets and hypermarkets represented the largest segment. Supermarkets and hypermarkets serve as primary distribution channels for liquid detergents. These large-scale retail outlets offer a wide range of brands and varieties, which provide consumers with easy access to liquid detergents while they shop for other household essentials. The extensive shelf space allows for prominent product placement and effective marketing, which enables consumers to compare options and make informed choices.
Convenience stores provide a convenient option for consumers seeking to purchase liquid detergents quickly and efficiently. These compact retail establishments cater to immediate needs and are often strategically located in residential areas or along commuter routes. Liquid detergents are usually available in smaller sizes in convenience stores, which makes them ideal for customers looking for a single-use solution or a quick replenishment.
Departmental stores offer liquid detergents as part of their homecare and household goods sections. These stores often curate a variety of premium and specialized brands, which appeal to consumers seeking specific features or formulations. They provide a more personalized shopping experience, which assists customers in finding the most suitable liquid detergent for their preferences and needs.
The rise of e-commerce has led to a significant presence of liquid detergents on online platforms. Online stores provide the convenience of browsing and purchasing from the comfort of the home of an individual, which offers a vast array of options and the ability to compare prices and reviews. The direct-to-consumer model allows manufacturers to reach a wider audience and enables consumers to receive products at their doorstep.
Breakup by Region:
• North America
• Europe
• Asia Pacific
• Middle East and Africa
• Latin America
North America exhibits a clear dominance, accounting for the largest liquid detergent market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America, Europe, Asia Pacific, Middle East and Africa, and Latin America. According to the report, North America accounted for the largest market share.
The increasing need for comfort and convenience in household chores represents one of the primary factors driving the demand for liquid detergents in the North America region. Moreover, the rising awareness about hygiene and cleanliness is bolstering the market growth in the region. Besides this, the growing inclination toward maintaining a clean and hygienic living environment is influencing the market positively in the region.
Asia Pacific is estimated to witness stable growth, owing to the extensive research and development (R&D) activities, product innovations, integration of advanced technologies, etc.
Competitive Landscape:
The leading companies are using enzyme technology that targets different types of stains, such as protein-based stains, starches, and fats. Enzymes break down these substances at a molecular level, which results in more effective stain removal. This technology enhances cleaning performance while minimizing the need for harsh chemicals. They are also incorporating nano-sized cleaning particles that can penetrate fabric fibers at a deeper level to provide enhanced cleaning action, which ensures the removal of even the most stubborn stains and dirt particles. Moreover, leading players are launching liquid detergents that are equipped with scent microcapsule technology, wherein fragrances are encapsulated and released over time. This ensures that clothes maintain a fresh scent for an extended period, even after being stored for some time.
The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
• Henkel & Company KGaA
• Procter & Gamble
• The Clorox Company
• Church and Dwight
• Unilever Plc
Key Questions Answered in This Report
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